Use Marketing to organize contacts, prepare reusable messages, and send campaigns through WhatsApp or Chat Widget / PWA.
| Guide | Purpose |
|---|---|
| Visitors | Review contact information, source, tags, and subscription state. |
| Audiences | Create Smart, Automated, and Custom segments. |
| Custom Audiences | Curate memberships and import existing contacts. |
| Broadcasts | Configure WhatsApp or widget campaigns and inspect delivery. |
| WhatsApp Templates | Review template ownership, status, and readiness. |
| Template Builder | Create drafts and submit supported templates to Meta. |
| WhatsApp Wallet | Fund eligible production sends and review transactions. |
| WhatsApp Marketing Setup | Check sender, template, recipients, payment setup, and balance. |
| Scheduled Messages | Understand the separate scheduled-message resource. |
| Bookings | Configure appointment availability and reservations under Shop → Bookings. |
Launch a campaign
The example uses website-chat consent. Follow the channel-specific setup guides for WhatsApp or email campaigns.
- Choose the delivery channel and sender or widget.
- Prepare content and any required approved template.
- Review the audience and channel-specific eligibility.
- Test the supported delivery path with controlled recipients.
- Confirm the schedule and activate only when ready.
- Review actual delivery results after dispatch.
WhatsApp subscription state is separate from widget-specific marketing consent. Widget visitors opt in under Help; browser notification permission is another separate choice. Review the Broadcasts guide for exact channel behavior.
A campaign marked sent or queued is not proof that all recipients received or read it.